New Sacramento Kings Uniforms Reflect Franchise
Connection to City, Pride and Foundation
SACRAMENTO, Calif. — The Sacramento Kings unveiled a new uniform system for the 2016-17 season, featuring the team’srecently released logos. With a focus on using technology to enhance the fan experience, the Kings debuted the uniforms in an interactive and innovative way.
A virtual reality experience crafted with premium virtual reality content creator River Studios will provide fans an all-access, 360-degree perspective of Willie Cauley-Stein in uniform at a recent photo shoot. Fans can experience the VR demo at the Arden Fair and Galleria at Roseville team stores, where all four uniforms are on display. `
“Our bold modern look represents our commitment to Sacramento and the pride of this region,” said Kings President Chris Granger. “Sacramento Proud will be on display at home, on the road and across the globe.”
The jerseys are now available for pre-order at all Kings Team Stores and KingsTeamStore.com.
— SACRAMENTO KINGS PUBLIC RELATIONS
Wednesday, June 14, 2016
3:36 p.m., PST